Diana Caile

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Competitive Commission Rate + Value-Added Services

Straight talk is what you always get with me! As the industry evolves, commission rates do, too. The standard rate paid by sellers has been 6% for decades (3.2% to the listing agent and 2.8% to the buyer agent). These days, commissions are commonly negotiated (for both agents in a transaction), averaging about 3% to listing agents and 2.5% to buyer agents.  

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I offer the following variable-rate commission:

  • 2% full-service listing
  • 4.5% is the total commission paid by seller (assuming a 2.5% buyer agent commission)
  • 3.5% is the total commission paid by seller if the buyer doesn't have an agent and I manage the transaction for both parties

If you are selling and buying:

  • .5% or 1% credit to pay closing costs on your purchase (assuming a 2.5% or 3% buyer agent commission).

I also provide, at no cost to the seller, the following value added services:* 

  • Pre-listing inspection to identify and address issues before buyers find them. ($350+ value)
  • Staging guidance and/or virtual staging for an eye catching listing ($250+ value)
  • House cleaning, window cleaning, landscaping cleanup to shine among the competition ($350+ value)
  • One-year home warranty to sweeten the pot for buyers. ($500+ value)
  • Professional appraisal for the utmost confidence in your asking price if you have a one-of-a-kind property ($600+ value)

*As determined appropriate for each property.

Cutting-Edge Digital Marketing

Our marketing toolkit includes:*

  • high-resolution ground-level and aerial photos formatted for both digital and print marketing, including local features such as views, built and natural landmarks, and community amenities;
  • cutting-edge videography of the interior, exterior and surrounding area;
  • Twilight photography features your home with sunset colors and soft light for magazine-worthy photos;
  • Interactive 3-D tours and floor plans to engage buyers;
  • Promotional social media photos and videos;
  • Industry insights to keep your listing fresh in search results.

*As determined appropriate for each property.

The home buying process begins online as buyers click on listings    that capture their interest. We showcase your property to the highest industry standards to drive buyer interest and offers higher. 

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Main Level

You want to:

  • maximize your profit,
  • sell on your terms and time frame, and
  • complete the process with ease.

We are here to serve with:

  • deep local knowledge and experience you can trust,
  • state-of-the-art industry technologies,
  • efficient systems and a streamlined process, and
  • a variable rate commission plus value added services that can't be beat!
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29906 Troutdale Peark Pl

Preparation and Presentation

First impressions really do matter for your bottom line. With a background in interior and landscape design, I offer value-added assistance with staging and presentation so your property shines among the competition. 

Pricing

Identifying the sweet spot to drive buyer competition and offers higher is as much an art as a science, involving not only market data, but also buyer psychology and strategizing among the competition. 

Streamlined Online Process

Industry standard, user-friendly contract management software facilitates an exceptionally efficient process with a single-point platform to complete, revise, and sign documents in real-time, eliminating back and forth emails.

Contract Mastery

A well-written and skillfully executed contract is the foundation of a smooth and successful transaction. I ensure your interests and options are contractually protected and am skilled at navigating the contract for my clients' benefit. 

Skillfull Negotiation

I enjoy the art of the deal and leverage my experience, knowledge and tricks of the trade to negotiate the best price and terms for my clients. 

Transaction Management

A real estate transaction is a complex process involving various entities and disciplines, legal documents and sensitive deadlines. As an  experienced agent, I anticipate bumps in the road and provide advice and resources, assist with logistics, and keep the process on track to a successful closing. 

Gold Standard Concierge Service

I have an extensive network of trusted service providers and go above and beyond to provide referrals and assist with logistical support as necessary. 

Next Steps

  • Is your house prepared to hit the market with a splash or does it need to be decluttered and have repairs done first?

  • What time frame, terms and conditions are ideal for you?

  • What is the best listing strategy for your particular circumstances to drive buyer interest and offers higher?

  • Let's discuss your needs and the best approach to maximize your equity with ease. 

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